TOM DOLENEC
Columns · the blogEdition · ongoing

Columnsfrom the desk.

Notes on shipping useful software, performance, and AI where it actually helps — written between briefs.

01 · Latest column

seo · blogging · content

Search is shifting from keywords to meaning. Learn how consistent blogging builds authority, earns AI citations, and strengthens your SEO footprint without sounding generic.

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02 · Column

seo · ai · content

SEO in 2026 isn’t ranking pages—it’s earning repeat citations

Answer engines now decide who counts as “the expert.” Here’s how to build AEO authority with RAG-friendly content, community proof, and UX that reads like a real human.

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03 · Column

linkedin · writing · authority

Become a social media expert in 2026 by writing for humans and AI

Stop chasing viral tricks. Use a simple LinkedIn + blog routine that teaches real people and modern algorithms what you’re known for—then turn comments into your next posts.

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04 · Column

burnout · flow · ai

AI dev after burnout: vibe coding as a calmer way to build in 2026

If opening your IDE triggers dread, you’re not broken. Learn a nervous-system-friendly coding ritual—flow cues, sound, and AI boundaries—that restores focus and joy.

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05 · Column

productivity · ai · flow

Vibe coding without burnout: lightweight structure for AI-assisted flow

Turn AI speed into sustainable deep work. Use a 5-minute plan, timeboxed “vibe sprints,” sound cues, and a simple review loop to stay creative and in control in 2026.

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06 · Column

productivity · flow · ai

Vibe coding in 2026: a repeatable ritual for flow with AI tools

Stop chasing the “perfect” AI IDE. Learn a lightweight ritual—sound cues, timeboxing, and trust boundaries—that makes flow more likely with Cursor, Windsurf, or Claude Code.

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07 · Column

seo · ai · analytics

SEO Web in 2026: Impressions Rise, Clicks Vanish—Now What?

Zero-click results and AI Mode are rewriting what “visibility” means for seo web. Here’s how to rethink query strategy, brand proof, and answer-first content.

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08 · Column

seo · ai · strategy

AI Overviews SEO broke the click economy—here’s what replaces it

CTR is collapsing on informational queries in 2026, but SEO isn’t “dead.” The playbook shifts to AI citations, branded demand, and proof-rich pages that still earn decisions.

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09 · Column

seo · ai · ux

SEO in 2026: how to win when Google answers before the click

Teams are seeing zero‐click SEO hit mid‐funnel revenue. Here’s how to pivot to visibility layers, AEO, and UX signals that still move rankings and leads in 2026.

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10 · Column

pricing · sales · positioning

How to Sell at Higher Prices Without Losing Clients: the Identity-Based Offer Shift

If you’re overworked and underpaid, price may be the simplest work-life balance lever. Learn how status, belonging, and transformation change selling—and who you attract.

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11 · Column

social · planning · engagement

Social media routine: a 4-step loop that ends daily posting panic

Turn social into a lightweight social media routine for small teams: pick a realistic cadence, rotate content buckets, schedule simply, and grow via fast engagement.

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12 · Column

business · web · ai

A step-by-step content plan for ranking in AI search in 2026

AI search rewards clarity and lived experience, not mass-produced posts. Use a simple “stairstep” method to publish content that earns mentions, clicks, and trust.

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13 · Column

marketing · seo · content

Why answer engines force your brand to pick a clear online identity

As AI assistants replace traditional search results, your content stops chasing clicks and starts proving authority. Learn how AEO helps answer engines trust you.

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14 · Column

marketing · seo · content

From clicks to citations: how AEO is quietly rewriting SEO

AI search is changing how people discover brands. Learn why answer engine optimization matters in 2026, and how smarter blogging can make AI say your name out loud.

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