TOM DOLENEC
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Forma-X CrossFit

A fitness studio platform from inspiration to trial session.

A web experience for a fitness studio that needs to convert curiosity into action. The page structure supports motivation, proof, and a simple path toward a trial training.

Forma-X CrossFit preview
Project surface

A practical conversion surface for a studio: clear training promise, credible structure, and an easy next step.

Signals
Primary action
Trial
Audience
New members
Tone
Direct
Working stack
  • Conversion UX
  • Fitness web
  • Responsive design
  • CTA systems
Use cases1 file

Open the files

Each use case opens the project decisions, product flow, and shipped surface in a more detailed write-up.